
How sweet, indeed. The official poster for the 2025 Coconut Grove Art Festival was inspired by a 1949 candy bar – coconut-flavored, of course – and a catchphrase made famous by comedian Jackie Gleason: How sweet it is! Festival organizers revealed the official poster last week during a rooftop event at CocoWalk. The poster was designed by artist Julia Gilmore of New Hampshire.
“As I researched Coconut Grove, I stumbled upon an item that instantly hit my sweet spot,” Gilmore said in a statement announcing the event. “You don’t need to know its story to feel its charm.” The poster does reveal a bit of the backstory, however. Gilmore’s poster credits the Curtiss Candy Company for producing the original candy bar that inspired her. The company is perhaps best known for producing the Baby Ruth and Butterfinger candy bars. The 61st edition of the arts festival takes place over Presidents Day weekend from February 15 to 17. This year’s festival will include 285 juried artists.